Niacinamide 10% Serum

Niacinamide 10% Serum

Panthenol + Hyaluronic Acid + Fermented Rice Water

Sometimes your skin doesn't need more. It needs the right things.

No twenty-ingredient beauty speech. No complicated routine.

This lightweight, fragrance-free daily serum puts 10% niacinamide at the center of a focused formula with fermented rice filtrate, panthenol and sodium hyaluronate.

Designed to hydrate and support a smoother, brighter-looking complexion, it's an uncomplicated everyday serum for skin that could use hydration, visible brightness and a little more balance.

Simple formula. Serious skincare. No perfume required.

WHY YOU MAY LOVE IT

• 10% Niacinamide — Vitamin B3 helps support the skin barrier while improving the appearance of uneven tone, dullness and texture.

• Hydrating — Sodium hyaluronate, a form of hyaluronic acid, helps attract and hold water at the skin's surface.

• Skin-comforting Panthenol — Pro-vitamin B5 provides humectant and skin-conditioning benefits.

• Fermented Rice — Rice ferment filtrate adds another skin-conditioning element to this streamlined formula.

• Fragrance free — No added fragrance appears in the ingredient list.

• Lightweight daily care — Designed to fit easily between cleansing or toning and your moisturizer.

10% — WHY DOES THAT MATTER?

Because with an active serum, it's nice to know what you're actually getting.

This formula contains 10% niacinamide—not simply a dusting of niacinamide somewhere near the bottom of a long ingredient list.

And we don't believe more steps automatically mean better skincare.

Sometimes a focused formula is exactly what your routine was missing.

WHO IS IT FOR?

A simple daily serum for someone looking to address the appearance of dullness, uneven-looking tone or texture while adding lightweight hydration.

It's also a good choice for anyone who prefers fragrance-free skincare or wants a focused niacinamide serum without turning the rest of the routine upside down.

HOW TO USE

After cleansing or toning, apply 2–3 drops to clean skin.

Gently smooth over the face and neck, then follow with moisturizer.

Use sunscreen during the day.

GOOD TO KNOW

10% Niacinamide
Fragrance Free
1 fl oz / 30 mL
Handcrafted in the USA

For external use only. Avoid contact with eyes. Discontinue use if irritation occurs.

INGREDIENTS

Aqua (Water), Oryza Sativa (Rice) Ferment Filtrate, Niacinamide, Propanediol, Panthenol, Sodium Hyaluronate, Polyacrylate Crosspolymer-6, Propylene Glycol (and) Diazolidinyl Urea (and) Iodopropynyl Butylcarbamate.